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Making the Most of a Short Month By Tom Hopkins

Just because February is the shortest month of the year, it doesn’t mean it should be your least productive month. We find that people who work on monthly schedules (such as those who make purchasing decisions) are well aware of the impact of fewer days in the month in which to get work done.

They tend to get the “week before vacation” syndrome to a small extent. You know how that is — people tend to be more focused the week before vacation than any other week of the year because they want to go on vacation with peace of mind.

No one wants to end February with a couple of day’s work to complete. Many people simply can’t move some of their work into the next month for budgetary reasons.

Take advantage of this February flurry of activity to get before those people you know need to make decisions now. They should be more focused than in the two previous months and more ready to make good decisions.
Tom Hopkins International
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How to Master the Art of Selling by Tom Hopkins